Research quality
Reliability of facts, evidence, and target fit
Contact verification pass rate
96.4%
Evidence coverage on key claims
92.1%
Account precision
96.9%
SALESKEYS OUTCOMES & ROI
Measure the outcomes Workers actually drive
Measure Vera’s research quality and actionability alongside Clara’s outreach and Victor’s opportunity progression—then connect efficiency, funnel movement, ROI, and long-term performance.
Activity is not the same as value
Automation can create more activity, but what matters is whether you become more efficient, generate more revenue, convert faster, and reduce risk.
Outcomes & ROI
Last 30 daysNew conversations
142
New pipeline
$1.2M
WORKER ROI
4.7×
Avg time-to-next-step
1.8h
Baseline vs uplift
Outreach
2,480
Conversations
1,246
Meetings
343
Opportunities
296
Won
84
VERA PERFORMANCE
Measure more than how much Vera finds—measure whether it is trusted, fast, and actionable
Split research output into quality, efficiency, and downstream actionability so teams can see whether Vera truly reduces manual work and gives Clara and Victor a stronger starting point.
+4.8%
+7.2%
False fit -2.1%
Research efficiency
Speed from task intake to deliverable research pack
Median research time per account
2m 18s
Accounts completed per hour
26
Human review time reduced
68%
Downstream actionability
Whether research directly drives outreach and progression
Clara outreach-ready rate
84.3%
Personalized angle adoption
79.2%
Downstream handoff acceptance
88.0%
From research task to executable account
The same task cohort moves through evidence validation, exclusion checks, and channel verification to become accounts downstream workers can actually act on.
1,240
Accounts researched
932
Evidence-qualified
784
Outreach-ready
Illustrative values show dimensions the platform can track. Actual metrics vary by data source, ICP, market scope, exclusions, and team review policy.
What outcomes & ROI track
Outcome analytics
Track real meetings, progression speed, and revenue outcomes—not just activity.
Worker ROI
Calculate ROI for each Worker and workflow.
Funnel analytics
See how each stage of the funnel contributes to conversion.
Channel performance
Compare email, touches, and funnel channels.
Policy impact
Understand how governance policies shape experience and performance.
Cohorts & experiments
Compare cohorts over time and run experiments to optimize.
How outcomes & ROI work
Capture workflow events
Automatically track actions generated by Workers and workflows.
Connect actions to outcomes
Link outreach, progression, and final outcomes together.
Compare Workers and channels
Quantify which Workers and channels actually create value.
Review policy impact
See how governance policies affect outcomes and risk.
Improve what works
Iterate workflows and policies from evidence—continuously.
See what changed—not just what ran
Most AI tools report activity. SalesKeys reports outcomes. That means your team can explain what changed—not merely what happened.